Colour Palette

Our Primary Colours are red and white. Red is an energetic colour that is passionate and sharp. It is also easy to reproduce in all media. Red is used in particular when we want to highlight anything important. White is as important as the red. It acts as a natural background to the logo or as a crisp and sharp “colour” when the logo lies on a colour or picture background.



Our Secondary Colour Palette complements the red and white. It is a greyscale and must used as support on texts and elements that do not need to be highlighted.



Accent Colours are to be used to highlight and enforce our information and decoration. Accent Colours are only to be used in content as diagrams, illustrations, pictures, etc.




An explanation of the different colour systems is mentioned below. CMYK is a European standard for a 4-colour print with the colours cyan, magenta, yellow and black. It is best used in offset-printing combining photos and text.

The Pantone colour system is best used when there is a need for a larger spectrum of colours. It provides a brighter and clearer nuance than other colour systems. It is not to be used when printing photos, as the CMYK system is preferable for these types of prints.

The RGB (red, green, blue) colour system must be used for screens and digital media, such as Internet, TV-production, MS-office production, etc.

The NCS colour system is to be used when there are a number of different materials used in production, for example for signs, product design, interior, etc.







Primary Colour
Pantone 485 C
C: 0, M: 100, Y: 100, B: 0
R: 240, G: 0, B: 0
NCS S 0585-Y80R




Secondary Colour Palette    
Pantone Cool Grey 1 C
C: 0, M: 0, Y: 0, B: 10
R: 244, G: 244, B: 244

 80% Pantone Cool Grey 7 C
C: 0, M: 0, Y: 0, B: 30
R: 178, G: 178, B: 178

 Pantone Cool Grey 7 C
C: 0, M: 0, Y: 0, B: 40
R: 149, G: 149, B: 149
 
80% Pantone Cool Grey 11 C
C: 0, M: 0, Y: 0, B: 55
R: 125, G: 125, B: 125



 Pantone Cool Grey 11 C
C: 0, M: 0, Y: 0, B: 70
R: 110, G: 110, B: 110





Accent Colour Palette      
Pantone Yellow C
C: 0, M: 0, Y: 100, B: 0
R: 255, G: 255, B: 0

 Pantone 382 C
C: 20, M: 0, Y: 100, B: 0
R: 207, G: 230, B: 0

 Pantone 360 C
C: 50, M: 0, Y: 100, B: 0
R: 132, G: 195, B: 0

 Pantone 7482 C
C: 85, M: 15, Y: 100, B: 0
R: 46, G: 130, B: 30
Pantone 2925 C
C: 70, M: 15, Y: 0, B: 0
R: 77, G: 161, B: 204

 Pantone 2746 C
C: 100, M: 100, Y: 0, B: 0
R: 2, G: 11, B: 123

 Pantone 2767 C
C: 100, M: 100, Y: 25, B: 25
R: 5, G: 2, B: 72

 Pantone 2597 C
C: 80, M: 100, Y: 0, B: 0
R: 59, G: 7, B: 128
Pantone 7656 C
C: 50, M: 100, Y: 0, B: 0
R: 128, G: 15, B: 128

 Pantone 675 C
C: 25, M: 100, Y: 0, B: 0
R: 183, G: 23, B: 128

 Pantone 198 C
C: 0, M: 100, Y: 20, B: 0
R: 242, G: 30, B: 100

 Pantone 7533 C
C: 50, M: 100, Y: 85, B: 70
R: 39, G: 2, B: 6
Pantone 477 C
C: 30, M: 70, Y: 80, B: 65
R: 62, G: 25, B: 11